Design the perfect Duyvis party gift with three different types of nuts (100 g each) and the possibility to be served in a bowl. Do this in such a way that it suits to the brand identity of Duyvis, of which it will be the first new product of the (imaginary) product line: Duyvis GIFTS.

Duyvis is a Dutch brand with a large assortment of nuts and peanuts. As a brand, Duyvis stands for happiness and getting close to their consumer by using photos and ‘Wist je dat’ post-its. Moreover, the party-aspect is made clear on the home page of their website that is shown here. Duyvis uses some typical graphic element on their packages such as a large image of the product that is inside and a logo in the middle. These elements are used in the design of the box and the bags.

Materials and thicknesses for all elements are chosen with consideration of a suitable shelf life. The bags are unique in the fact that they are Doypacks that are double sealed at the top. Afterwards, a cut is made between the seals to enable the bags from hanging at the cardboard box. Furthermore, a plastic cover is created to protect the wooden bowls during transport.

The final design represents the brand of Duyvis and contains all requirements that were stated. Transportation, secondary packaging, and filling process are considered as well. For more information about this project, please contact me.