Even though the Little Green Steps clothing will be reused many times, it will still create quite a large quantity of cotton that needs to be recycled. A part of this will be used in making the accessories like diaper bags and blankets that do not need to be washed that often. In addition to that it could possibly be used for stuffing in stuffed animals. However most of the accessories will only be made of 30% recycled materials and 70% virgin materials, since the recycled fibres are too short to make yarn. So as an additional product that is made completely out of recycled cotton, Little Green Steps would like to offer birth announcement cards made of cotton paper in the future. This can used as a marketing strategy by giving discounts in combination with the subscription to the box. However it also suites the (eco-)friendly brand image and immediately involves the company with life of the newborn.